“GRAVITY OF LIGHT” – Poggenpohl’s icon +MODO as a study by Kussmaul GmbH at the Salon del Mobile 2024
Photocredit: Steffen Jahn
INNOVATIVE INTERPRETATION OF THE PENSI DESIGN +MODO
Innovation has a tradition at Poggenpohl. In January 2023, the Herford luxury kitchen company sought contact with the Weinstadt-based manufacturer Kussmaul for the first time. The goal: A new interpretation of the design classic +MODO. With the visit of +MODO creator Jorge Pensi Design in May of the current year, the collaboration with Poggenpohl intensified: An interpretation from Kussmaul was to be exhibited in the form of a supplementary study at the Salon del Mobile 2024 in Milan in order to showcase the individualization know-how -How to incorporate the Weinstadt-based company into the delicate basic architecture.
Photocredit: Steffen Jahn
In intensive exchange, a wide variety of execution studies for the Salon del Mobile were realized on a unified construction, which show the kitchen as an independent sculpture far beyond the functional object and allow the room to be experienced atmospherically.
MILAN DESIGN WEEK 2024 – POGGENPOHL BY KUSSMAUL IN THE BRERA DESIGN DISTRICT
In keeping with the motto GRAVITY OF LIGHT, the exhibition took place in the rooms of the expressive and historic Palazzo Landriani, in the heart of the Brera design district. The presentation focused on the large main hall on the ground floor and the reading room on the upper floor, where the +MODO studies welcomed visitors.
It is the light that transforms the +MODO studies into a sculptural object, creating a fascinating spatial experience. The Weinstadt interpretation also ensures an extraordinary staging by adapting the lighting architecture and supports the unique selling point of the Herford luxury brand Poggenpohl.
Photocredit: KUSSMAUL
The KUSSMAUL team is looking forward to the further progress of this exciting production and greatly appreciates the collaboration with the colleagues from Herford: Made in Germany at its finest!
