DATA PRIVACY STATEMENT

This Data Privacy Statement explains to you how, to what extent and for what purpose your personal data (hereafter ‘data’ for short) are processed within our website and all of the pages, features and content connected with it, as well as any external websites such as our social media profile (hereafter referred to collectively as ‘website’). For more information about the terms used, such as ‘processing’ and ‘controller’, please refer to Art. 4 of the General Data Protection Regulation (GDPR).

Effective as of 14 May 2024: Upon the entry into force of the DDG/TDDDG, all previously applicable laws shall cease to have effect. All terminology used in the following provisions shall henceforth be interpreted within the scope of “Digital Services.”

CONTROLLER

Bernd Kußmaul / Bernd Kussmaul GmbH
Grunbacherstr. 55
71384 Weinstadt, Germany

Managing Director: Bernd Kußmaul
Link to Imprint
Contact Data Protection Officer: Holger Zürn
E-Mail: holger.zuern@audius.de

Types of data processed:

– Inventory data (such as names and addresses).
– Contact details (such as email addresses and phone numbers).
– Content data (such as text inputs, photographs and videos).
– Usage data (such as websites visited, interest in content and access times).
– Meta/communication data (such as device information and IP addresses).

CATEGORIES OF DATA SUBJECTS

Visitors to and users of our website (we will hereafter refer to data subjects collectively as ‘users’).

PURPOSE OF PROCESSING

– Providing the website, its features and content.
– Responding to contact requests and communicating with users.
– Security measures.
– Reach measurement / marketing.

TERMINOLOGY

‘Personal data’ means any information relating to an identified or identifiable natural person (hereafter: ‘data subject’); an identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data or an online identifier (such as a cookie), or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.

‘Processing’ means any operation or set of operations performed on personal data, whether or not by automated means. The term is broad and encompasses practically every kind of operation involving data.

‘Pseudonymisation’ means the processing of personal data in such a manner that they can no longer be attributed to a specific data subject without the use of additional information, provided such additional information is kept separately and is subject to technical and organisational measures to ensure that the personal data are not attributed to an identified or identifiable natural person.

‘Profiling’ means any form of automated processing of personal data involving the use of that personal data to evaluate certain personal aspects relating to a natural person, in particular to analyse or predict aspects concerning a natural person’s performance at work, economic situation, health, personal preferences, interests, reliability, behaviour, location or movements.

‘Controller’ means the natural or legal person, public authority, agency or other body which, alone or jointly with others, determines the purposes and means of the processing of personal data.

‘Processor’ means a natural or legal person, public authority, agency or other body which processes personal data on behalf of the controller.

RELEVANT LEGAL BASIS

Art. 13 GDPR states that we must inform you about the legal basis on which your data are processed. If this legal basis is not explained in our Data Privacy Statement, the following applies: The legal basis for obtaining consent is Art. 6 (1) a and Art. 7 GDPR, the legal basis of processing for the purpose of fulfilling our services and performing contractual activities, and answering enquiries, is Art. 6 (1) a the legal basis of processing for the fulfilment of our legal obligations is Art. 6 (1) a and the legal basis of processing to pursue our legitimate interests is Art. 6 (1) a GDPR. Art. 6 (1) (d) 6 (1) a as the legal basis in the event that personal data have to be processed to protect the vital interests of the data subject or another natural person.

SECURITY MEASURES

Pursuant to Art. 32 GDPR, we take appropriate technical and organisational steps to achieve a protection level appropriate to the risk, taking into account the state of available technology, the cost of implementation, and the way, extent and circumstances/purposes of processing, as well as the varying likelihood and severity of risks to the rights and freedoms of natural persons.

These steps include, in particular, ensuring the confidentiality, integrity and availability of data by controlling physical and electronic/virtual access to them, entering and disclosing them, safeguarding their availability, and separating them. We have also set up processes that allow us to safeguard data subjects’ rights, delete data, and respond to threats to data. We also consider the protection of personal data when developing and/or choosing hardware, software and processes in accordance with the principle of protecting data through technical design and through default settings that are protective of data (Art. 25 GDPR).

COLLABORATING WITH PROCESSORS AND THIRD PARTIES

If, in the course of our processing, we disclose data to other individuals or companies (such as processors or third parties), transmit it to them, or otherwise grant them access to the data, this is done only on the basis of a legal permission (e.g., if the transfer of data to third parties, such as payment service providers, is necessary for the performance of a contract in accordance with Art. 6(1)(b) GDPR), if you have given your consent, if a legal obligation requires it, or based on our legitimate interests (e.g., when using agents, web hosts, etc.).

If we appoint third parties to process data on the basis of an ‘order processing agreement’, this is done on the basis of Art. 28 GDPR.

SENDING DATA TO THIRD COUNTRIES

If we process data in a third country (i.e. outside the European Union (EU) or the European Economic Area (EEA)), or if this is done while using third-party services or disclosing or transferring data to third parties, then it will only be done in order to fulfil our contractual and precontractual obligations, on the basis of your consent, because of a legal obligation, or on the basis of our legitimate interests. Subject to legal or contractual permissions, we will only process data or have them processed in a third country in the case of the special requirements set out in Art. 44 et seqq GDPR. This means that processing will be done on the basis of, for example, special guarantees such as an officially recognised and certified level of data protection corresponding with that of the EU (such as the ‘Privacy Shield’ for the USA), or in compliance with officially recognised, special contractual obligations (known as ‘standard contractual clauses’).

DATA SUBJECTS’ RIGHTS

You have the right to demand a confirmation of whether certain data are being processed, to information about these data, and to further information and a copy of the data as set out in Art. 15 GDPR.

Under Art. 16 GDPR, you have the right to demand that data relating to you are completed, and rectified if incorrect.

Pursuant to Art. 17 GDPR, you have the right to demand that relevant data are immediately deleted or, alternatively, pursuant to Art.18 GDPR, their processing is restricted.

You have the right to demand that data relating to you that you have provided to us pursuant to Art. 20 GDPR are sent to you and transferred to other data controllers.

Furthermore, pursuant to Art. 77 GDPR, you have the right to submit complaints to the competent supervisory authorities.

RIGHT TO CANCEL

You have the right, pursuant to Art. 7 Par. 3 GDPR, to revoke any consents you have given with effect for the future.

RIGHT TO OBJECT

You can object at any time to the future processing of data relating to you pursuant to Art. 21 GDPR. Objection may be made in particular to processing for the purposes of direct marketing.

COOKIES AND THE RIGHT TO OBJECT TO DIRECT ADVERTISING

Cookies are small files stored on users’ computers. Different information can be stored in cookies. The primary purpose of a cookie is to store information about a user (or the device on which the cookie is stored) during and after their visit to a website. ‘Session cookies’ or ‘transient cookies’ are cookies that are deleted when the user leaves the website or closes their browser. This kind of cookie can contain things like the content of a shopping basket at an online shop, or the user’s login status. Cookies are described as ‘permanent’ or ‘persistent’ if they remain stored after the browser is closed. For example, a user’s login status may be stored for when they revisit the website several days later. A ‘third-party cookie’ is a cookie supplied by somebody other than the data controller who runs the website (the latter’s cookies are referred to as ‘first-party cookies’). “Third-party-cookie” means cookies that are offered by other providers than the person in charge of the online offer (otherwise, if it is only their cookies, it is called “first-party Cookies”).

We may use transient and permanent cookies, which we will explain in our Data Privacy Statement.

If you do not want cookies to be stored on your computer, deactivate the appropriate option in the system settings of your browser. Stored cookies can be deleted in your browser’s system settings. Blocking cookies can restrict the features of this website.

You can lodge a general objection to the use of online marketing cookies regarding many services, especially tracking, using the US page http://www.aboutads.info/choices/ or the EU page http://www.youronlinechoices.com/ . You can also prevent cookies from being saved by deactivating them in your browser’s settings. Please note that if you do so, you may not be able to use all of this website’s features.

DELETION OF DATA

The data we processed are deleted or their processing is limited pursuant to Art. 17 and 18 GDPR. Unless specifically stated in this Data Privacy Statement, data stored with us are deleted as soon as they are no longer required for their intended purpose and there is no longer any legal obligation to retain them. If data are not deleted because they are required for other, legally permissible purposes, their processing is restricted. This means that the data are blocked and not processed for other purposes. This applies, for example, to data that must be retained for commercial or tax law reasons.

Under German law, the data are stored, in particular, for 10 years according to Sections 147 Par. 1 AO, 257 Par. 1 No. 1 and 4, Par. 4 HGB (books, records, management reports, accounting documents, commercial books, documents relevant to taxation, etc.) and 6 years according to Section 257 Par. 1 No. 2 and 3, Par. 4 HGB (commercial letters).

Under Austrian law, the data are stored, in particular, for 7 years according to Section 132 Par. 1 BAO (accounting documents, records/invoices, accounts, receipts, business papers, statements of income and expenditure, etc.), for 22 years in conjunction with property, and for 10 years in the case of documents connected with electronically provided services, telecommunications and radio and television services provided to non-business entities in EU member states and for which the Mini One-Stop-Shop (MOSS) is used. § 132 para 1 bao (accounting documents, documents/invoices, accounts, documents, business documents, statement of revenue and expenses, etc.), for 22 years in connection with Land and for 10 years for documents relating to electronically supplied services, telecommunications, radio and television services provided to non-entrepreneurs in EU member States and for which the mini-one Stop Shop (MOSS) is taken.

BUSINESS-RELATED PROCESSING

Additionally, we process
– Contract data (e.g., subject matter of the contract, duration, customer category),
– Payment data (e.g., bank details, payment history)
of our customers, prospective clients, and business partners for the purposes of providing contractual services, customer service and support, marketing, advertising, and market research.

DATA PROTECTION POLICY IN THE APPLICATION PROCESS

We process applicant data only for the purpose and in the context of the application process and in compliance with the legal provisions. We process applicant data in order to fulfil our contractual and precontractual obligations within the application process as set out in 6 (1) a GDPR Art. 6 Par. 1 (f) GDPR, 6 (1) a becomes necessary for us in the context of legal processes (in Germany, Section 26 BDSG also applies).

The application process requires applicants to send us applicant data. The necessary applicant data are marked as such if we offer an online form. Otherwise they are evident from the job descriptions and basically include details of the applicant, their postal and contact addresses, and the documents belonging to the application such as a covering letter, CV and references. Applicants may also send us additional information voluntarily.

When applicants send us their applications, they thereby provide their consent for their data to be processed for the purposes of the application in the manner and extent described in this Data Privacy Statement.

If, in the course of the application process, special categories of personal data as set out in Art. 9 Par. 1 GDPR are volunteered, they are also processed according to Art. 9 Par. 2 (b) GDPR (such as ethnic origin and health details like the fact of being severely disabled). If we ask applicants for special categories of personal data as set out in Art. 9 Par. 1 GDPR GDPR of the application process, then these are also processed according to Art. 9 Par. 2 (a) GDPR (such as health details relevant to the particular job involved).

If an online form is made available on our website, applicants can submit their applications to us using it. The data is transmitted to us in encrypted form in accordance with the state of the art.
Furthermore, applicants may submit their applications to us via email. But please note that emails are, as a rule, not encrypted and that applicants must themselves encrypt the information. We can therefore take no responsibility for the transmission of the application between the sender and its arrival on our server, for which reason we recommend using an online form or sending the application by post: instead of applying with the online form or by email, applicants can send their applications in to us by post.

Data provided by applicants can, if they are successful, be processed by us for the purposes of the employment relationship. If an application for a job is not successful, the applicant’s data are deleted. An applicant’s data are also deleted if they withdraw their application, which they have the right to do at any time.

If an applicant does not revoke their application as they are entitled to do, the data are deleted after a period of six months, which enables us to respond to any subsequent inquiries about the application and fulfil our duties of evidence under the German Equal Treatment Act. Invoices for refundable travelling expenses are archived as specified by tax law.

Contact

When contacting us (e.g. via contact form, e-mail, telephone or via social media), the information of the user for the processing of the contact request and its processing is according to article 6 para 1 lit. b) 6 (1) a processed. Users ‘ information can be stored in a Customer relationship management system (“CRM system”) or similar request organization.

We will delete the requests if they are no longer required. We review the requirement every two years; The statutory archiving obligations also apply.

Hosting

The hosting services we use are designed to provide the following services: infrastructure and Platform services, computing capacity, storage space and database services, security services, and technical Maintenance services that we use for the purpose of operating this online offer.

We process, or our hosting provider, stock data, contact data, content data, contract data, usage data, meta-and communication data of customers, interested parties and visitors of this online offer based on our legitimate interests An efficient and secure provision of this online offer according to article 6 lit. b) 6 (1) a DSGVO in conjunction with article 28 DSGVO (Final Order Processing contract).

Integration of third party services and content

We place within our online offer on the basis of our legitimate interests (i.e. interest in the analysis, optimization and economic operation of our online offer within the meaning of art. 6 para. 1 lit. f. DSGVO) content or service offers from Third-party providers to incorporate their content and services, such as videos or fonts (hereinafter referred to as “content”).

This always assumes that the third-party providers of this content perceive the IP address of the users, since they could not send the contents to their browsers without the IP address. The IP address is therefore required to display this content. We only endeavour to use such content, whose provider uses the IP address only to deliver the content. Third parties can also use so-called pixel tags (invisible graphics, also known as “Web beacons”) for statistical or marketing purposes. The “pixel tags” can be used to evaluate the visitor traffic on the pages of this website. The pseudonymous information may also be stored in cookies on the user’s device, including technical information on the browser and operating system, referring Web pages, visiting time and other information on the use of our online offer. Be linked to such information from other sources.

Facebook/META

Jointly responsible for the operation of the Facebook page are the EU data protection basic regulation and other data protection provisions:

Meta Platforms Ireland Ltd. / Facebook Ireland Ltd. (nachfolgend „Facebook“)
4 Grand Canal Square
Grand Canal Harbour
Dublin 2
Irland

and

Bernd Kussmaul GmbH
Grunbacherstr. 55
D-71384 Weinstadt, Germany

Tel.: +49 7151 369010
Fax: +49 7151 3690110
EMail: info[at]bernd-kussmaul-gmbh.de

You can reach our data protection officer Holger Zürn, audius GmbH at the above address or at: holger.zuern@audius.de.

Information about our Facebook page

Bernd Kussmaul GmbH operates this website in order to draw attention to our work and to contact you as a visitor and user of this Facebook page and our website. Further information about us can be found on our website at https://www.bernd-kussmaul-gmbh.de.

Bernd Kussmaul GmbH as the operator of the Facebook page is not interested in the collection and further processing of your individual personal data for analysis or marketing purposes. Further information on our handling of personal data can be found in our data protection declaration on our website at https://www.bernd-kussmaul-gmbh.de/datenschutz/

The operation of this Facebook page, including the processing of users’ personal data, is based on our legitimate interest in providing up-to-date and supportive information and interaction opportunities for and with our users and visitors pursuant to Art. lit. b) 6 (1) a DS-GVO.

Processing of Personal Data by Facebook/Meta

In its ruling of 5 June 2018, the European Court of Justice (ECJ) ruled that the operator of a Facebook page is jointly responsible with Facebook for the processing of personal data.

We are aware that Facebook processes user data for the following purposes:

Advertising (analysis, creation of personalized advertising)
Creation of user profiles
market research

Facebook/Meta uses cookies—small text files that are stored on users’ devices—to store and further process information. These cookies help Meta to recognize users, analyze user behavior, and deliver personalized content and advertisements in accordance with their data policies. If the users have a Facebook profile and are logged in to it, the storage and analysis also takes place across devices.

Facebook/Meta’s privacy policy contains further information on data processing: https://www.facebook.com/about/privacy/

Possibilities for opposition (so-called opt-out) can be set here: https://www.facebook.com/settings?tab=ads and here http://www.youronlinechoices.com

Facebook Inc./Meta Platforms, Inc., the U.S.-based parent company of Facebook Ireland Ltd./Meta Platforms Ireland Ltd., was previously certified under the EU-U.S. Privacy Shield framework and had committed to complying with European data protection standards.
However, please note that the Privacy Shield framework was invalidated by the Court of Justice of the European Union (CJEU) in its judgment of July 16, 2020 (Schrems II). As a result, data transfers to the U.S. now require alternative safeguards in accordance with Article 46 GDPR.
Further information on the historical Privacy Shield status of Facebook can still be found here: https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC&status=Active

The transfer and further processing of personal data of users to third countries, such as the USA, as well as the associated possible risks for users cannot be excluded by us as the operator of the site.

Statistical data

The so-called “Insights” on the Facebook page provide us with statistical data of various categories. These statistics are generated and provided by Facebook. Bernd Kussmaul GmbH, as the operator of this website, has no influence on the creation and presentation of this website. Bernd Kussmaul GmbH cannot deactivate this function or prevent the generation and processing of data. For a selectable time period and for each of the categories “Fans,” “Followers,” “Reached People,” and “Engaged People,” Facebook/Meta provides us with the following data related to our Facebook Page:

Total number of page views, “Like” information, page activities, post interactions, reach, video views, post reach, comments, shared content, responses, percentage of men and women, country and city origin, language, shop views and clicks, route planner clicks, phone number clicks. It also provides information about the Facebook groups associated with our Facebook page. Due to the ongoing development of Facebook/Meta, the availability and presentation of the data may change over time. Therefore, Bernd Kussmaul GmbH refers to the aforementioned Facebook/Meta privacy policy for further details.

Bernd Kussmaul GmbH uses this data, which is available in aggregated form, to make our contributions and activities on our Facebook page more attractive to users. ernd Kussmaul GmbH, for example, uses the age and gender distribution for an adapted approach and the preferred visiting times of the users for an optimised scheduling of our contributions. Information about the type of end devices used by visitors helps us to adapt the contributions optically and creatively. According to the Facebook/Meta terms of use, which every user agrees to when creating a Facebook profile, Bernd Kussmaul GmbH is able to identify the subscribers and fans of its page and view their profiles as well as other information they have shared.

User rights

Since only Facebook/Meta has full access to user data, Bernd Kussmaul GmbH recommends that you contact Facebook/Meta directly for any information requests or questions regarding your rights as a user (e.g., right to deletion, restriction, or data portability). If you no longer wish to have the data processing described here processed in the future, please cancel the connection of your user profile to our site by using the “I no longer like this page” function.

Links to other websites

The Facebook/Meta presence of Bernd Kussmaul GmbH contains links to other websites.

Bernd Kussmaul GmbH has no influence on whether the operators of other websites comply with data protection regulations.

Bernd Kussmaul GmbH as provider is responsible for its own contents according to the general laws. Links to contents provided by other providers are to be distinguished from these own contents. Bernd Kussmaul GmbH does not assume any responsibility for third-party content made available for use via links and does not adopt its content as its own.

For illegal, incorrect or incomplete contents and especially for damages resulting from the use or non-use of such information, only the provider of the linked site is liable.

Using Facebook Social plugins

Based on our legitimate interests (i.e., interest in the analysis, optimization, and economic operation of our online offerings in the sense of Art. 6(1)(f) GDPR), we use social plugins (“Plugins”) from the social network facebook.com, operated by Facebook Ireland Ltd./Meta Platforms Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland (“Facebook”).
The plugins may display interactive elements or content (e.g., videos, graphics, or text posts) and are recognizable by one of Facebook’s logos (a white “f” on a blue tile, the words “Like,” “Gefällt mir,” or a “thumbs up” icon) or are labeled with the additional text “Facebook Social Plugin.”
The list and appearance of Facebook/Meta social plugins can be viewed here: https://developers.facebook.com/docs/plugins/.

Facebook/Meta is certified under the Privacy Shield framework, providing a guarantee to comply with European data protection law (https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC&status=Active).

When a user accesses a feature of this online service that contains such a plugin, their device establishes a direct connection with Facebook/Meta’s servers. The content of the plugin is transmitted directly from Facebook/Meta to the user’s device and integrated into the online service. Users can create user profiles from the processed data. Therefore, we have no control over the extent of the data that Facebook/Meta collects through this plugin and, accordingly, inform users based on our current knowledge.

By integrating the plugins, Facebook/Meta receives the information that a user has accessed the corresponding page of the online service. If the user is logged into Facebook, Facebook/Meta can associate the visit with their Facebook account. If users interact with the plugins, for example, by clicking the Like button or leaving a comment, the corresponding information is transmitted directly from their device to Facebook/Meta and stored there. Even if a user is not a member of Facebook/Meta, it is still possible for Facebook to learn and store the user’s IP address. According to Facebook/Meta, only an anonymized IP address is stored in Germany.

The purpose and scope of the data collection and the further processing and use of the data by Facebook as well as the relevant rights and settings for the protection of the privacy of the users can be read in the Privacy policy of Facebook:https://www.facebook.com/about/privacy/.

If a user is a Facebook member and does not want Facebook/Meta to collect data about them through this online service and link it to their member data stored at Facebook/Meta, they must log out of Facebook/Meta and delete their cookies before using our online service. Other settings and contradictions regarding the use of data for advertising purposes are possible within the Facebook profile settings:https://www.facebook.com/settings?tab=ads Or on the American siTe http://www.aboutads.info/choices/ Or the EU siTe http://www.youronlinechoices.com/. The settings are platform independent, i.e. they are applied to all devices, such as desktop computers or mobile devices.

Instagram

Jointly responsible for the operation of the Instagram page in terms of the EU data protection basic regulation and other data protection provisions are the:

Facebook Ireland Ltd./ Meta Platforms Ireland Ltd. (nachfolgend „Facebook“)
4 Grand Canal Square
Grand Canal Harbour
Dublin 2
Irland

and

Bernd Kussmaul GmbH
Grunbacherstr. 55
D-71384 Weinstadt, Germany

Tel.: +49 7151 369010
Fax: +49 7151 3690110
EMail: info[at]bernd-kussmaul-gmbh.de

You can reach our data protection officer Holger Zürn, audius GmbH at the above address or at: holger.zuern@audius.de.

Information about our Instagram page

Bernd Kussmaul GmbH operates this website in order to draw attention to our work and to contact you as a visitor and user of this Instagram page and our website. Further information about us can be found on our website at https://www.bernd-kussmaul-gmbh.de. Further information about us can be found on our website at https://www.bernd-kussmaul-gmbh.de.

Bernd Kussmaul GmbH, as the operator of the Instagram page, is not interested in the collection and further processing of your individual personal data for analysis or marketing purposes. Further information on our handling of personal data can be found in our data protection declaration on our website Further information on our handling of personal data can be found in our data protection declaration on our website at https://www.bernd-kussmaul-gmbh.de/datenschutz/

The operation of this Instagram page, including the processing of users’ personal data, is based on our legitimate interest in providing timely and supportive information and interaction opportunities for and with our users and visitors pursuant to Art. lit. b) 6 (1) a DS-GVO.

Processing of Personal Data by Facebook/Meta

We are aware that Facebook processes user data for the following purposes:

Advertising (analysis, creation of personalized advertising)
Creation of user profiles
market research

Facebook/Meta uses cookies—small text files that are stored on users’ devices—to store and further process information. These cookies help Meta to recognize users, analyze user behavior, and deliver personalized content and advertisements in accordance with their data policies. If the users have an instagram profile and are logged in to it, the storage and analysis also takes place across devices.

See Instagram’s data policy for more information about data processing: https://help.instagram.com/519522125107875

Facebook Inc./Meta Platforms, Inc., the U.S.-based parent company of Facebook Ireland Ltd./Meta Platforms Ireland Ltd., was previously certified under the EU-U.S. Privacy Shield framework, committing to comply with European data protection regulations.
However, please note that the Privacy Shield framework was invalidated by the Court of Justice of the European Union (CJEU) in its ruling on July 16, 2020 (Schrems II). As a result, alternative safeguards must now be in place for data transfers to the U.S. in compliance with the GDPR.
Further information on Facebook’s previous Privacy Shield status can still be found here: https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC&status=Active..

Statistical data

The so-called “Insights” on the Instagram page provide us with statistical data from various categories. These statistics are generated and provided by Facebook. Bernd Kussmaul GmbH, as the operator of this website, has no influence on the creation and presentation of this website. Bernd Kussmaul GmbH cannot deactivate this function or prevent the generation and processing of data. For a selectable time period and for each of the categories “Fans,” “Followers,” “Reached People,” and “Engaged People,” Facebook/Meta provides us with the following data related to our Instagram page:

Total number of page views, “Like” information, page activities, post interactions, reach, video views, post reach, comments, shared content, responses, proportion of men and women, country and city origin, language, shop views and clicks, route planner clicks, phone number clicks. Due to the constant development of Instagram, the availability and processing of data changes, so that Bernd Kussmaul GmbH refers to Instagram’s privacy policy for further details.

Bernd Kussmaul GmbH uses this data, which is available in aggregated form, to make our contributions and activities on our Instagram page more attractive to users. ernd Kussmaul GmbH, for example, uses the age and gender distribution for an adapted approach and the preferred visiting times of the users for an optimised scheduling of our contributions. Information about the type of end devices used by visitors helps us to adapt the contributions optically and creatively. In accordance with the Instagram Terms of Use, which each user has agreed to in the process of creating an Instagram profile, Bernd Kussmaul GmbH may identify the site’s subscribers and fans and view their profiles and other shared information.

User rights

Since only Facebook/Meta has full access to user data, Bernd Kussmaul GmbH recommends that you contact Facebook/Meta directly for any information requests or questions regarding your rights as a user (e.g., right to deletion, restriction, or data portability). If you no longer wish to receive the data processing described here, please unsubscribe your user profile from our site by using the “Unsubscribe” function.

Links to other websites

The Instagram presence of Bernd Kussmaul GmbH contains links to other websites.

Bernd Kussmaul GmbH has no influence on whether the operators of other websites comply with data protection regulations.

For illegal, incorrect or incomplete contents and especially for damages resulting from the use or non-use of such information, only the provider of the linked site is liable.

Youtube

We embed the videos of the YouTube platform of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. Privacy policy: https://www.google.com/policies/privacy/, Opt-Out: https://adssettings.google.com/authenticated.

Google Fonts

We include the Google Fonts provider of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. Privacy policy: https://www.google.com/policies/privacy/, Opt-Out: https://adssettings.google.com/authenticated.

Google reCaptcha

We include the function to detect bots, e.g. when entering online forms (“reCAPTCHA”) of the provider Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. Privacy policy: https://www.google.com/policies/privacy/, Opt-Out: https://adssettings.google.com/authenticated.

Google maps

We include the maps of the Google Maps service provider Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. The processed data may include in particular IP addresses and location data of the users, which, however, are not carried out without their consent (usually in the context of the settings of their mobile devices). The data can be processed in the United States. Privacy policy: https://www.google.com/policies/privacy/, Opt-Out: https://adssettings.google.com/authenticated.

Openstreetmap

We include the maps of the OpenStreetMap service (https://www.openstreetmap.de), which are offered on the basis of the Open Data Commons Open Database license (ODbL) by the OpenStreetMap Foundation (OSMF). Privacy policy: https://wiki.openstreetmap.org/wiki/Privacy_Policy.

According to our knowledge, OpenStreetMap uses the user’s data solely for the purpose of displaying the map functions and caching the selected settings. These data may include, in particular, IP addresses and location data of the users, which are not, however, carried out without their consent (usually in the context of the settings of their mobile devices).

The data can be processed in the United States. For more information, please refer to the OpenStreetMap Privacy policy:https://wiki.openstreetmap.org/wiki/Privacy_Policy.

Typekit fonts from Adobe

On the basis of our legitimate interests (i.e. interest in the analysis, optimization and economic operation of our online offer within the meaning of art. 6 para. 1 lit. f. DSGVO), we use external “Typekit” fonts from the provider Adobe Systems Software Ireland Limited, 4-6 Riverwalk, Citywest Business Campus, Dublin 24, Republic of Ireland. Adobe is certified under the Privacy Shield Agreement and provides a guarantee to comply with European Data protection Law(https://www.privacyshield.gov/participant?id=a2zt0000000TNo9AAG&status=Active).